⍺lpha™️ Revenue Marketing
Driving Online Action with Data-Driven Experimentation
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Finding What Clicks
Unleash your online growth potential with ⍺lpha™️
Scout Digital’s holistic approach to digital marketing turns your target audience into active online participants who can’t wait to learn more. We focus on key touchpoints, providing an offering designed to encourage your ideal customers to get engaged and take critical next steps—like completing that form or clicking that button—that lead to meeting your business goals.
Accurate, understandable data we can use to drive results.
Our data detectives analyze your data and find trends, conduct customer behavior analysis and testing, and translate those numbers into insights we can use to inform decisions and improve performance.
Learn as much as possible about user behavior.
Imagine landing pages and creative assets that constantly learn and adapt. We ditch the guesswork and leverage A/B testing as a stepping stone to online success. From landing pages to paid media creative, every test unlocks valuable insights that turn clicks into conversions.
User-friendly compelling web landing pages designed to prompt action.
We help you make stellar first impressions. When your customer lands on this webpage type, they’re greeted with impactful information, effective calls-to-action, and a clear path to accomplish both their goals and yours (the whole point!).
Eye-catching, engaging digital content that resonates.
Compelling marketing messages require more than just words and visuals. We create captivating videos, graphics, and copy that don’t just exist – they resonate. Every element seamlessly integrates with your overarching marketing strategy, elevating your brand story across all your digital channels.
Reimagining customer acquisition and retention.
Zooming way out and way in, we pair big-picture thinking with specific, innovative solutions to create comprehensive plans that target your goals from all angles, from brand awareness to search campaigns, email marketing, and more.
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Stop Guessing, Start Growing
FAQs
Curious About Revenue Marketing?
What is Alpha Revenue Marketing?
Alpha Revenue Marketing is a digital marketing strategy that helps turn more online prospects into customers by determining what motivates them to act. With a well-crafted, data-driven digital testing strategy, you can optimize all steps in the customer journey with multiple touchpoints to boost sales or lead generation online.
What services are included in Alpha Revenue Marketing?
We offer marketing strategy support, advanced data analysis, creative and copy development, landing pages, paid media management (such as pay per click, social media, and video marketing ads), email marketing, search engine optimization, and more.
Can you help with new website builds?
Scout Digital started out as a website shop, so we are happy to help discuss options with you. However, an entirely new website isn’t necessary for every business. If your website has a solid foundation but isn’t driving results, Alpha Revenue Marketing is a great way to increase conversions without the risk, cost, and time associated with building a new website. Instead of making assumptions about what your audience wants, leverage our scientific approach to revenue marketing for maximum impact.
What are some common tests?
Channel placement, imagery, copy, page layouts, and calls to actions are the most common tests, but every business will have different testing opportunities depending on their goals, audience, and channel presence.
What is the return on investment (ROI)?
The beauty of Alpha is that it’s entirely data-driven. We’ll work with you to identify key metrics and set goals to ultimately drive revenue. Through constant testing and optimization, we can track the impact of the work and demonstrate ROI specifically for your business.
SCOUT DIGITAL
444 South Union Street Burlington, VT 05401