Understanding User Experience (UX) & User Interface (UI)

What is UX/UI? Despite being nearly 30 years old, a globally recognized term that spans nearly every industry, and linked with multiple aspects of our everyday lives, the expression “UX/UI” is often misunderstood. Like many other specialized trades, outsiders are typically unaware of the responsibilities of a designer. It’s their job to employ “collaboration,” “empathy,” […]