Thursday, May 26 at 2 PM
87% of sales and marketing leaders say collaboration between sales and marketing enables critical business growth (LinkedIn 2020). Each department has operated with its own goals and priorities that make it challenging to be a unified front. But what if they were completely aligned? What would that mean for your business?
Hint: Higher conversions, happier teams, and less friction.
Join sales and marketing experts Emily (Piper) McMahon and Travis Bragg for a lively discussion on how and why to build alignment between sales and marketing to improve conversions.
THE NOT SO SECRET WAY TO DRIVE GROWTH
In 60 minutes, we’ll explore three topics that you can introduce to your sales and marketing teams today:
- Start thinking value, not leads.
- Align sales and marketing around customer value.
- Map your customer journey from sales to marketing.
ON THE QUEST FOR EFFICIENCY? THIS IS FOR YOU
For companies looking to improve conversions through optimization and efficiency, this workshop is perfect for:
✔ CMO/ Marketing Directors/ Managers
✔ Sales Directors/ Managers
✔ Content Marketers
A FRESH APPROACH TO IMPROVED CONVERSIONS
By the end of this discussion, you will have an actionable roadmap to optimize the way your company sells.
- Increase revenue
- Reduce wasteful spending
- Increase customer retention
- Alignment for a happier, more productive teams
