Revenue Marketing for D2C & Ecommerce

Only 3 spots available for Q2 onboarding —

Days

Hours

left to apply

Alpha™ Revenue Marketing

Your creative is your targeting. We make it perform.

Scout Digital runs the Alpha™ program for D2C brands: paid media, lifecycle email, CRO, and creative testing built around one metric. Your revenue.

Brands we've worked with

8x

Ecom conversion lift

16x

Monthly revenue scaled

2:1

Minimum ROI target

4x

Creative performance lift

See how we think about ecom growth

Two minutes on why most ad creative fails and what we do differently.

⍺lpha™ D2C Program

Six levers. One compounding engine.

We don’t sell channels. We run a data-to-creative loop that compounds every week: test, learn, optimize, repeat.

Measurement Reset

Reliable tracking and a clear dashboard for CAC, efficiency, CVR, AOV, and repeat purchase value. If GA4 doesn’t match your actual revenue, we fix that first.

"Money Page" Upgrades

High-impact rebuilds of the pages that drive revenue: homepage, best-selling PDPs, cart flow, and checkout. Informed by heatmaps, not hunches.

Offer & Funnel Testing

Landing page variants, bundles, upsells, and post-purchase offers. We run 1-2 meaningful experiments every week to find what converts.

Creative System

Weekly ad concepts with strong hooks, fresh angles, UGC briefs, and rapid iteration. Meta’s algorithm rewards authentic creative, so that’s what we build.

Lifecycle Revenue

Klaviyo-native flows that print money on autopilot: welcome, abandoned cart, post-purchase, replenishment, and winback. Segment marketing, not mass blasts.

Experiment Engine

A prioritized testing pipeline across every channel. We apply the scientific method: thesis, experiment, findings, next thesis. Always be testing.

What changes after 90 days

Real numbers from a real D2C engagement. No cherry-picking.

Before Scout

ROAS 1.2x
Email revenue 8%
CVR 1.1%
CAC $68
AOV $42

After 90 days

ROAS 3.8x
Email revenue 32%
CVR 8.8%
CAC $29
AOV $58

Meta changed the rules. We adapted.

The algorithm stopped caring about your audiences. It only cares about your creative. We structure every ad around four pillars Meta’s AI rewards.

Educate

Teach your audience something they didn't know. Position your brand as the one that gets it.

Prove it

Real results, real customers, real numbers. Not stock photos and vague quality claims.

Connect

Build emotional resonance. Founder-led content, behind-the-scenes, stories that feel like a person.

Take a stand

Say something worth saying. Brands that stand for something give the algorithm a reason to push them.

Ads hitting all four pillars perform 4x better

What this looks like in practice

Two D2C brands, same approach, different categories.

D2C Jewelry

She stopped looking like a brand and started showing up as a person

Years of polished creative had flatlined growth. One raw video of her making jewelry with a family member hit 6 million views. Revenue doubled.

6M

Video views

2x

Revenue

↓ CAC

Acquisition cost

D2C Activewear

16x monthly revenue without increasing ad spend

Applied all four creative pillars: educated their audience, provided proof, built emotional connections, and showed up authentically.

16x

Revenue scaled

$0

Added ad spend

4x

Ad performance

I can see you're the most strategic out of all of them. I can tell you're the most experienced. The fundamentals are all the same, and you clearly get that.

Irfan P.

E-Commerce Lead, D2C Brand (UK)

Klaviyo partner

Meta & Google ads

Shopify & WooCommerce

Hotjar / Content Square

Month-to-month

Get your free revenue audit

We review your ad accounts, email flows, and on-site conversion data. No pitch deck, just a screen share with the numbers.

Free. No commitment. Capped at 5 per month so we can do them right.